Dash Job - SEO Content Strategist - Plotly (Cananda)

:mega: Plotly Dash Skills: Familiarity with Dash Open Source and Python.

Company: Plotly

Title: SEO Content Strategist

Category: Full time

Location: Canada (remote)

Experience: 2+ years of exeperience

Application: Link to apply


Plotly is a pioneer and leader in providing tools that help data scientists maximize their productivity and share their insights. We are accelerating our mission and adding to our world-class team of engineers, product specialists, and sales/marketing professionals. We are a tight-knit but rapidly growing team where each person has an immediate meaningful impact. Plotly is looking for a content strategist to drive our SEO content program. Reporting to our Director of Marketing, you will develop and execute a strategy for improving web performance by producing rich content that resonates with a highly technical, Python-focused audience. (*In order for your application to be considered, please submit 2 writing samples like blog post, user story, or whitepaper in the form.)

Duties & Responsibilities:

  • Plan and execute a content strategy to optimize performance for organic and paid search
  • Write and publish content for Plotly’s blog, website, and collateral like white papers and user stories
  • Apply SEO, content development, distribution, and measurement to effectively tailor content to reach audience personas
  • Collaborate closely with team members in product marketing, demand generation, and website development to achieve campaign goals
  • Work with internal and external collaborators and creative resources to deliver content assets that are coherent with our brand voice and strategy
  • Perform keyword research to optimize website landing page copy for search ranking
  • Manage editorial calendar and identify gaps in content
  • Mobilize storytelling opportunities or optimize existing written content on all digital channels — owned, earned, and paid platforms

Job Requirements:

  • 2+ years in a content development and/or SEO role within the tech industry
  • Excellent technical writing and communication skills
  • Strong analytical skills and results-driven
  • Demonstrated history of executing SEO content strategies with A/B testing and proven results
  • Skilled in copywriting, content creation, and copy editing, including writing in different voices and styles, for a variety of target audiences
  • Proven ability to execute copywriting, ads, and other content publications
  • Proactive attitude with a natural drive to learn and grow
  • Well-organized and able to manage multiple projects

Technical requirements:

  • Familiarity with Dash Open Source and Python (Please share if you previously created a Dash app or written an article about one)
  • Previous experience with Google Search Console, Semrush, Screaming Frog, Ahrefs, or similar SEO tools
  • Familiarity with Google Analytics and CMS tools like Prismic or Wordpress

What We Can Offer You:

  • A way to put your skills to use enabling people around the world to better understand their data and make better decisions
  • Knowledge-sharing with smart, motivated colleagues and folks working at the most sophisticated companies in the world
  • Flexible schedule and generous PTO
  • Medical, dental, vision, and more benefits
  • Company stock options
  • Remote work policy
  • Parental leave policy
  • Learning and development program
  • Community involvement
  • Home office set up fund